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SIZING GUIDE

CLICK HERE for centimeters

Hats

XS S M L XL XXL One Size (OS)
Hat Size 6 3⁄4 6 7⁄8 7 1⁄8 7 3⁄8 7 5⁄8 7 7⁄8 6 7⁄8 - 7 5⁄8
Inches 21.250 21.625 22.500 23.250 24.000 24.875 21.625 - 24.000

T-SHIRTS

Sizing is based on standard mens sizing and fits true to size.

XS S M L XL XXL
Chest (in) 37.796 39.370 40.944 42.520 44.094 45.670
Body length (in) 28.740 29.528 30.315 30.315 31.102 31.890

HOODIES

Sizing is based on standard mens sizing and fits true to size.

S M L XL XXL
Chest (in) 46.062 47.638 49.212 50.788 52.362
Body length (in) 27.559 28.346 29.134 29.921 30.709
Sleeve length (in) 24.016 24.409 24.803 25.197 25.591

SWEATSHORTS

Sweatshorts have an elastic waistband allowing flexibility in sizing.

S M L XL XL
Relaxed waist (in) 26.772 29.134 31.496 33.858 36.220
Hip (in) 37.796 40.158 42.520 44.882 47.244

SOCKS

For half sizes, round up.

S/M L/XL
Mens shoe sizes 7 - 9 10 - 13



CENTIMETERS

Hats

XS S M L XL XXL One Size (OS)
Hat Size 6 3⁄4 6 7⁄8 7 1⁄8 7 3⁄8 7 5⁄8 7 7⁄8 6 7⁄8 - 7 5⁄8
Centimeters 54 55.5 57 59 61 63 55 - 61

T-SHIRTS

Sizing is based on standard mens sizing and fits true to size.

XS S M L XL XXL
Chest (cm) 96 100 104 108 112 116
Body length (cm) 73 75 77 77 79 81

HOODIES

Sizing is based on standard mens sizing and fits true to size.

S M L XL XXL
Chest (cm) 117 121 125 129 133
Body length (cm) 70 72 74 76 78
Sleeve length (cm) 61 62 63 64 65

SWEATSHORTS

Sweatshorts have an elastic waistband allowing flexibility in sizing.

S M L XL XL
Relaxed waist (cm) 68 74 80 86 92
Hip (cm) 96 102 108 114 120

measure YOUR HEAD

Step 1

STEP 1

Locate a soft, flexible seamstress tape measure. Determine the widest portion of your head, typically starting just above the eyebrows and in the rear, you may feel a slight knot on the back of your skull.

tip

No soft tape measure? Simply cut a 30” piece of string and grab a yard stick.

Step 2

STEP 2

Using a mirror, place the tape so that centimeters are visible starting at the front and wrap it comfortably around your head covering the widest portion until it overlaps above the eyebrows and ears.

tip

If using a string method, follow the steps above. Mark on the string where it overlaps so that you can lay it down against the yard stick to determine the length in inches.

Step 3

STEP 3

You should be left with a measurement between 52 & 63 centimeters. Use our provided conversion chart below to determine your appropriate hat size. Enjoy.

tip

It’s always good to measure a few times to ensure that you achieve a consistent result.

1-YEAR GUARANTEE

We offer a 1 year manufacturers guarantee on all of our products, from the date of your purchase.

All products determined valid by Goorin Bros. to be defective in manufacturing or materials may be exchanged within 365 days of the date of purchase, and when accompanied by the original paper or digital receipt. Goorin Bros. guarantee doesn’t cover ordinary wear and tear, or damage caused by improper use or accidents. Items must have been purchased directly from goorin.com or a Goorin Bros shop. Items purchased through third party retailers are not covered under Goorin Bros manufacturer warranty.

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Wise Owl 100

$ 899

6 reviews
Read Reviews | Write a review

What do you get when you cross a joke with a rhetorical question? Finally. A hat made for the true know it owl.

  • Black
Size Guide
Materials + Specifications
  • Fabric: 100% cotton
  • Brim: 2 1/2"
  • Backstrap: Snap
  • Sweatband: Cotton twill
  • Origin: Made in China
Free US Shipping $50+* Free Shipping MX/CA $99+

US orders on Goorin.com over $50 are eligible for FREE
ground shipping. All eligible orders qualify for FREE returns*.

Mexico and Canada orders on Goorin.com over $99 are eligible for FREE ground
shipping.

*International customers - All sales are final and not
eligible for return or exchange. Shipping and applicable taxes will be added
within cart based upon your region.

If you are not satisfied with your order, we will happily
exchange or return your purchase within 30 days of fulfillment. *HOLIDAY
RETURN EXTENSION - purchases made Nov. 21st through Dec. 31st may be
returned or exchanged until Jan. 20th.

ALL OVER STYLE

We’ve replaced our mesh trucker panels to introduce a full fabric baseball, and added a top brim rope to the same shape that we all love.

THE PERFECT FIT

The same fit you know, love, and expect. Dress them up or down, wear them in or wear them out.

ANIMALS ON THE PROWL

Elevate your everyday style, with the animals you know and love. You’re already all about it, now let’s get it all over.

Customer Reviews
5.0 Based on 6 Reviews
5 ★
100% 
6
4 ★
0% 
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3 ★
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Customer Photos
Wise Owl 100 - Customer Photo From Nicola Pfeiferi
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Filter Reviews:
Goorin Bros. Wise Owl 100 Review
10/02/2023

Love Goorin’s The Farrm!

I got into these hats after stumbling across a store in San Diego. Now I’m addicted to the store and Goorin Drops. And so are my dogs.

NP
Nicola P.
United States United States
Was this helpful?  3    0
09/23/2024

Bellísima

E
Enma SVG verified by SHOP
United States United States
Was this helpful?  0    0
02/10/2024

Great design and style.

J
James SVG verified by SHOP
United States United States
Was this helpful?  0    0
02/01/2024

Wonderful Patch

Bought this for someone who is truly a “Wiseass”

PR
Paul R.
United States United States
Was this helpful?  0    0
02/01/2024

Wise owl 100

Gave it to my dad who love your brand. We both have matching **** hats and he doesn’t leave the house without one of them on. Thank you so much to the team at Goorin �

XK
Xander K.
United States United States
Was this helpful?  1    0
11/27/2023

Love this

L
LATOYA SVG verified by SHOP
United States United States
Was this helpful?  0    0